The festival submission process can be daunting, expensive, and often depressing (whee!), but I definitely think it’s always worth a shot. It’s nice to have even one little set of laurels which allows you to change the title of your webseries from “X” to “The Award-Winning X”. We like to start by targeting a handful of festivals that REALLY fit our project. If those don’t pan out, we move on to round 2!